The difficulty arises when inflated expectations of the world alter our definition of greatness.
Giving consistent effort in the little things in day-to-day life leads to true greatness. Specifically, it is the thousands of little deeds and tasks of service and sacrifice that constitute the giving or losing of one's life for others and for the Lord. These things do not usually receive the attention or the adulation of the world.
To do one's best in the face of the commonplace struggles of life, and possibly in the face of failures, and to continue to endure and persevere with the ongoing difficulties of life - when those struggles and tasks contribute to the progress and happiness of others and the eternal salvation of one's self - this is true greatness.
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